Graphic Design

Buying Fonts vs. Free Fonts

April 24, 2012

It seems like such a great deal. FREE FONTS. I think “Wonderful, I can find a new font for this project I am working on and it will have a whole new look and feel.” Then I go around and do some of my favorite inspiration finding and I see the font I downloaded over and over again. This is how the discussion goes. Why buy fonts when there are so many free alternatives?

For a while I was the amoeba I didn’t feel one way or the other about the situation. Downloading free fonts, using fonts that were installed on my computer. But now I am firmly decided on my opinion. I think when you are looking for the perfect font for your composition using a free font is just too common. People put a lot of work and effort into creating a font. I want to reward the people who made the effort to produce good quality type.

I really like how a font that isn’t free seems more unique even on simple projects. I am gearing up to purchase my second font and cannot wait. To illustrate the differences here are two posters I am working on one with a purchased font and one with a free font.

Fonts used

Belinda – purchased

Apple Chancery – installed on my computer

Futura – installed on my computer

Bellerose – free

New things are coming to the blog I hope you are as excited as I am.

Have a great week!

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